![]() Trusted by global enterprises, Tagger is a disruptive SaaS solution that offers unparalleled expertise. Tagger Media is a global leader in revolutionizing how top brands and agencies harness data and analytics to drive creator and influencer marketing strategies. ![]() Learn more about how brands can align and unify their influencer marketing and social media management strategies with Sprout. “We’re motivated to establish ourselves as the category winner in influencer marketing.” “We believe Sprout’s incredible brand recognition, well-refined go-to-market strategy and industry-leading software will enable us to further accelerate the opportunities for our employees and the value we deliver to our customers,” said Dave Dickman, Tagger’s CEO. “We’re delighted to execute together on a shared vision to define this rapidly emerging market.” “We started Tagger because we saw extraordinary potential in the creator economy and knew there was an opportunity to build disruptive and innovative software for brands,” said Pete Kennedy, Tagger’s Founder and President. Tagger has twice been recognized as the Best Influencer Marketing Platform by the Global Influencer Marketing Awards and was recently recognized by G2 as the Summer 2023 Leader in Influencer Marketing, Summer 2023 Momentum Leader and Summer 2023 High Performer in the Enterprise. Today, Tagger’s unified SaaS solution enables the world’s largest brands and agencies to discover influencers, plan and manage campaigns, analyze competitor strategies, report on trends and measure ROI-delivering tangible business impact. Tagger Media was founded in 2015 to make influencer marketing more effective and accessible for all brands. Tagger and Sprout have a shared mission for building powerful and intuitive software and we’re excited to bring our industry-leading products and teams together.” “By bringing Tagger’s influencer marketing software into Sprout’s suite of solutions, we have the opportunity to deliver the next generation of social insights to our customers to fuel business strategy and measure the full ROI of holistic social investments. “As influencer marketing has changed the way brands build awareness and connection, our customers are increasingly demanding to break the workflow silos between core social media strategies,” said Justyn Howard, Sprout Social’s CEO and Co-Founder. This acquisition will further establish Sprout as the leader in the social media software market with a comprehensive platform that empowers brands to execute a holistic social strategy at scale. (“Tagger”) a leading influencer marketing and social intelligence platform. (“Sprout Social”, the “Company”) (Nasdaq: SPT), an industry-leading provider of social media management software, today announced the acquisition of Tagger Media, Inc. Acquisition expands Sprout Social into the influencer marketing category and extends social media platform to deliver comprehensive workflow, reporting and intelligenceĬHICAGO, Aug– Sprout Social, Inc.
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